Case study

Super-Pharm Increases Loyalty and Revenue through Omnichannel Personalization

As a retail chain committed to innovation and customer-centric marketing, Super-Pharm sought to improve its marketing strategy.

After decades of running a highly successful loyalty club – in which members benefit from special sales and coupons, including some personalized offers – the company wanted to take personalization to the next level.

Looking to create a personalized omnichannel strategy even to customers that are not loyalty club members.

Read this Case Study to learn how ciValue gave Super-Pharm hands-on, in-house personalization capability, with real-time, granular control within weeks

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