Best Practices for Successful Private Label Strategies
This e-Book tells the stories of retailers who have successfully launched and managed private labels strategies and who have leveraged their customers’ and sales data to do so. By collecting ciValue’s customer stories and best practices, we have listed the key insights needed to perform adequate assortment decisions, positioning strategies, and performance analysis.
Tackling the private label assortment problem. Discovering new opportunities for existing and new products
Designing a private label brand positioning & marketing strategy
Ongoing performance assessments
Fill out the form to download the resource
Entries should be in English only
Discover Why the World’s Top Retailers ChooseciValue.